Cape Town · Est. 2018

Stop fitting your business to software.

We start where your current software stops. Your data, your decisions, your operations set the brief. We build the custom solution around them. Not just for where you are today. For where you're going.

BasicData @ mark
8+ yrs
Average client tenure
Finance to Farming
Solutions delivered
1
Team. From first brief to ongoing support.
Est. 2018
Cape Town · Global reach
Trusted by
The problem

You bought the software. So why is the real work still happening in spreadsheets?

Generic systems are built for generic businesses. Your workflows, your data, your operations don't fit neatly into an off-the-shelf module. The gap between what your software can do and what your business actually needs is where errors happen, time gets wasted, and people work around the system instead of in it.

01

Your team works around the system

Spreadsheets, workarounds, and manual steps filling the gaps your software can't handle. Every one of them is a risk.

02

Your data lives in too many places

No single source of truth means decisions get made on incomplete information. The bigger you grow, the worse it gets.

03

Your reporting is always behind

By the time the data is compiled and shared, the moment to act on it has passed. You need visibility now, not next week.

A BasicData Product

Eighteen years in the making.

BasicPSF is our subscription platform for retailers, wholesalers, importers, and distributors, managing sourcing, procurement, order management, supplier relationships, inventory, and reporting in one connected system. First deployed commercially in 2011.

Explore BasicPSF →
Our work
Footwear / Supply
Ritewear Asia

Footwear supplier to most of South Africa's major retail brands, managing buying operations and supplier relationships on BasicPSF.

Energy / Offshore
ASP

International crew management, certifications, and procurement for a global rope access company.

Food / Retail
Brito's Group

Company-owned food retail operation. BasicPSF manages sourcing, importing, sales, and store quality control across all locations.

Agriculture
Frontier Grapes

Farm management, logistics, and export compliance for a Namibian vineyard operation.

See all case studies →
How we work

Four phases. No surprises. The same team from start to finish.

You won't be handed off to juniors after the kickoff. The developer who scopes your project builds it, runs it, and is still here in five years.

01 / Scope
Two weeks. No hand-waving.
We sit with your operators, not just the steering committee, until we can describe the workflow back to you in their words.
02 / Build
Real software from week three.
We ship working software into your team's hands early and iterate. We prioritise the edge cases that kill enterprise rollouts.
03 / Run
The phone gets answered.
SLAs that mean something. The engineer who built your system handles support. No tier-one queue.
04 / Evolve
Built to outlast us.
Documented, owned by you. We don't trap clients. We keep them by being the best option.
What clients say
We needed an affordable solution to manage the product development, order management, logistics and supply chain. BasicData delivered exactly that.
Marie FaasenShipping Manager · Coricraft
We have worked with Jon and his team for about 8 years to develop a platform that is tailor made to our business.
Craig LaheeCEO · Ritewear Asia
BasicPSF revolutionized our logistics and sourcing tasks, streamlining shipping processes, order management, and reporting. Exceptional customer support made the transition seamless.
Adrian PageDirector · Summit Sourcing and Logistics Asia Limited
BasicPSF transformed our supply chain, inventory, and client communication, optimizing processes and saving time and costs. Outstanding customer support and customized solutions make it a must-have for any business.
Kris MichelDirector · Trend Sourcing Asia Limited
Get in touch

Ready to talk? Let's figure out if we're the right fit.

We take on a limited number of new projects each year. Tell us what you're trying to solve and we'll give you an honest answer.